OPEN COURSE

SERENGETI OVERVIEW

SERENGETI IN PRACTICE

SINGLE ANIMAL DAYS

EXECUTIVE SERENGETI

SERENGETI IN THE SERENGETI

Executive Serengeti

Duration: 2 + 2 + 2 day
Location: as mutually agreed
Dates: Please contact us to arrange.
Suitable for: Company, organisational or divisional board members
Cost: £15,000 per course excluding venue and accommodation

Find out more

High flyers only

This is a top-level course with detailed strategic analysis of several animals, mostly selected according to the needs of the specific delegates.

Example agenda

First 2 days

Getting the platform right. Using the strategies of the giraffe to establish true organisational vision as well as supporting values, culture and structure. Identifying conflicts within the organisational 'ladder' (from the book) and a deep exploration of your organisational culture, using the culture model from the book.

Second 2-day session

Understanding the market – using the techniques from the elephant chapter to explore the market(s) in which your organisation operates and to examine positioning against specific competitors. Generating an overarching strategic competitive positioning.
No other UK course offers such in-depth competitive strategy analysis – one of the main reasons why the book was written.

Third 2-day session

As appropriate (decided in sessions 1 and 2)
It will be specific to your organisation and focus on the strategies shown as most appropriate by the output of the analytical tools in the earlier sessions.
• Anything from examining responses to threat (zebra), getting there first (cheetah), charging on (rhino) or the relevant strategies of the ostrich, hyena, lion, crocodile, hippopotamus or wildebeest.

The trainer

Stephen Berry, author of Strategies of the Serengeti, runs the course. As an international MBA lecturer, former finance director and Serengeti enthusiast, he carefully makes each course challenging, relevant and fascinating.

Background

The book Strategies of the Serengeti, by Stephen Berry, examines the strategies used by a variety of animals. Using strong examples, it shows how these strategies can be used to help your organisation. He uses powerful analogies of the animals that thrive in a domain much harsher than our business environment to open the delegates' minds to current issues and new ideas.